Nourishes and hydrates your hair, leaving you with shiny, cool-toned locks.
Every bottle blonde needs a good purple shampoo because there’s nothing fun about brassy hair. So say hello to brighter, healthier blonde hair with Seven Wonder’s Violet Toning Shampoo. A sulphate and paraben-free formula, violet pigments get to work colour-correcting each brassy strand. The natural proteins, Vitamin E, Coconut Oil and Aloe Leaf Extract do their thing by nourishing and hydrating your hair, leaving you with shiny, cool-toned locks.
Apply a dollop to the palm of your hand and massage into wet hair. Leave in for up to 5 minutes before rinsing it out. Follow up with our Violet Toning Conditioner. You can have too much of a good thing. Start by using our Violet Toning Shampoo every other time you wash your hair. If your locks are still looking brassy, start using it every time you shampoo. If your hair starts looking too ashy for your liking, use it less often.